As adapted from Fight for the Future's September 4, 2014, Battle for the Internet letter:
The Internet Slowdown, the net neutrality protest planned for today September 10th is taking off. As of September 4, a dozen of the world’s largest websites announced that they’re joining in a big way. Sites you know and use like Etsy, Kickstarter, Wordpress, Vimeo, Mozilla, Namecheap, Foursquare, imgur, and reddit (and surely more by now). Will you join too?
Evan Greer at Fight for the Future wrote
About the time the above companies were signing on, Battle for the Internet got a call from Washington, DC. The person on the other end tried to ask some questions without identifying themselves, but when asked outright admited they were from NCTA -- yep, as in the National Cable Television Association, aka Comcast’s lobbying army. They wanted to know when we would be announcing the names of the companies participating in the September 10th net neutrality protest. I suggested they take a look at the front page of The Guardian, or at this op-ed by the CEO of Etsy in Wired, and mentioned they may want to check out this TIME Magazine article. Then I hung up.
Friends, we are giving some of the most powerful interests in the world a run for their money. And they have tons of money. We’ve got Comcast & company shaken up and scared. This is our chance to to drive the message home and win this once and for all.
All the tools you need for the battle are here:https://battleforthenet.com/sept10th
If you’ve got a website, blog, or Tumblr run the “slowdown” widget on your site to symbolically show your users a “loading” message and help people understand what the Web could be like without net neutrality. If you don’t have a site, change your profile pic to the “loading” symbol, so that the entire Internet is alive with protest on September 10th, and forward this email to everyone you know to spread the word.
The truth is, unlike Comcast and their cronies, we have nothing to hide. A report from the Sunlight Foundation yesterday showed that 99% of comments the FCC has received are in support of net neutrality. The public agrees, and hell hath no fury like the Internet scorned. As I write this email, I’m feeling more hopeful about our chances of victory in the battle for net neutrality than I have since we started this fight. Are you in? We can win this, and when we do, it’s a victory we can put in the history books.